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Finding differences that make a difference
hero_futurefitai.jpg

Page Designs for Career Transition

 
 

Career Profile & Roadmap Page Redesigns

FutureFit AI | 2020 Techstars Workforce Development Accelerator

 
 

A reskilling and outskilling platform that partners with employers and governments to provide an AI-powered career GPS to individuals as they navigate career transitions.

Business outcomes

  • Redesigned critical pages for user testing

    • Career Profile, Onboarding, My Roadmap

  • Increased components for the design system

 
 

Summary

 

Client Asks

  • Multiple existing pages need redesigning

  • Translate existing user feedback into designs 

  • Build a career roadmap page

  • Testing showed pain points in user journey

Resources

  • Figma design system 

  • Style guide

  • Streamline icons packs

  • UX design contractor research docs

Redesign Projects

  • Career Profile Page

  • Onboarding Page

  • My Roadmap Page

  • Figma components as needed

 

Career Profile Page - The Problem “What do users do?”

 

Single-page description of requirements and outlook for a career field. User profile information will integrate with these descriptions creating a map of next steps.

  • Testing showed users were confused on this page

  • The user’s profile information wasn’t integrated in context with the role

  • There wasn’t any direction helping the user to complete next steps

  • Skills tabs don’t provide much value when they open up after being clicked

  • No context on how this info related to them

 

Iteration 1 - One Column

  • Integrated user profile information

  • Visualized user match prominently in the top right

  • Detailed key metrics about the career in Outlook section

  • Gave two clear actions under Education and Experience

  • Profile, Pathways, Companies, and Cities tabs would give more details without leaving the page

Iteration 2 - Split Column

  • Added color blocking to tab navigation to create sections

  • Added two columns to make it easy for users to compare

  • Mirrored targeted skills in each column and added checks to user skills

  • Increased readability by reducing graphic sizes and increasing text sizes

 

Iteration 3a - Complete State

  • Redesigned Match graphic in upper right to be more explanatory

  • Simplified graphics in the middle of the page

  • Highlighted minimum education requirements

  • Added more detail to Experience section in the left column

Iteration 3b - Empty State

  • Gave the user freedom to see anything on the site instead of forcing them to complete steps. Historically, users were blocked from seeing careers until their profile was complete.

  • Some sections require additional actions in order to make a match. This iteration shows what an empty state could be.

Iteration 3c - Background Color

  • This quick iteration shows another way to use background color to better see the information.

  • It flips the color from the tabs to the background of the whole site

  • The client is white-labeling the product so this would need to be tested

 
 
match_0_original.png

Match Component - Original Design

  • The match component is used throughout the site

  • Users need a quick-glance graphic to relate their profile to a particular career path

Iteration 1 - Headache

  • Hard to understand

Iteration 2 - Seeing Stars

  • Too much information

Iteration 3 - Stars and Bars

  • Confusing

Iteration 4 - Winner!

  • Balanced and compete

 

My Roadmap Page - The Problem (It’s kinda not a roadmap)

Onboarding page where users complete their profile with information related to their current skills, education, and experience that will later be used to create their career roadmap

 
 

Iteration 1 - Cards, Bar, and Tabs

  • Steps on cards are clear and easy to see what needs completion

  • The roadmap can’t be built without a profile so they get one choice: complete the profile

  • User has freedom to choose what they want to complete

  • User sees their progress on the progress bar

  • Steps are located below the progress bar

 

3 States of a Step

step_start.png
step_continue.png
step_complete.png
 

Tabs Section Iteration

  • After clicking on a step, the page scrolls down to reveal an easy-to-complete section of choices to add to their profile

step_2_tabs.png
 

Iteration 2 - Converted Cards to Tabs

  • Upon reflection, we removed the step numbers because the order of completion doesn’t matter

  • Iteration 1 had a high cognitive load: busy cards filled with step number and links, a separate progress bar, AND tabs under the bar could be confusing to the user

  • Connected tabs to sections leaving no doubt about what the user is working

  • User sees the status of their progress immediately from the progress bar

 
 

My Roadmap Page

 

Full page showing the “Planning” step

Evolution of the nested arrows